BigBadCollab

Welcome

BigBadCollab is a collaboration of designers, developers, information architects and game changers. Dedicated to building sophisticated solutions exactly where purpose and vision intersect.

We follow a set of values that guide us in our business decisions as well as in our personal lives. We seek out clients, partners and collaborators who align with these values.

• Execute on Ideas – There are many ideas that are drawn on napkins or in moleskines that never see the light of day. We exist to bring these into the light. We execute on these ideas. Plain and simple.
• Integrity – Integrity is a core element of the cultural DNA of our company. It’s being honest and true, open and direct. We stay true to our word, always communicating with transparency.
• Collaboration of Ideas – We have built a team focused on putting their minds together to uncover the best possible solutions. We’ve made part of our DNA to seek out diverse ideas within our walls and those outside our walls.
  
• Always Deliver Quality – We make sure that every project we engage in is completed with the utmost level of professionalism and quality. Things like validated and notated code mean a great deal to us. Our final products meet and exceed usability standards and we develop and release all pieces of what we build to the client.
• Project Accountability – We deliver what we promise to build at all costs. We do what it takes to get the job done. It gives our work purpose and supports us in achieving sophisticated results and lasting relationships.

The Story Behind the Signs

When building our new site we wanted to make sure that we show who we are, but also feel a desire to share our philosophy and values. This exercise is hard to do correctly, but in this exercise we came to a metaphor that is subtly depicted in our top banner. The photos in the top banner are from the neon sign grave yard outside Las Vegas, the place where all discarded signs go to live out their days. These signs once sat proudly on display, shining brightly their message and wowing visitors to the city, but now sit in a desert field and for all purposes, are trash. They have seen their glory days and are rusting away, not being seen anymore…turned subtly into desert art as now forgotten business decisions.

This is a perfect metaphor for us around the building and deployment of technology. We love the clients that we get to work with and the products that we get to launch for them, but the reality is, it’s only a matter of time before that product has had it’s day in the sun. Technology is moving at a rapid pace and it is hard to keep up. It takes a concentrated effort to stay current and relevant in your market and with the tools you are using to do that. This is why we build around the vision of our client and work in collaboration to determine the brand and direction they are moving. Once we have a clearly defined vision and brand, we develop the technology around that. It is a small difference, but one that can makes your marketing and branding efforts sustainable. If the vision and brand are defined, then the tools will fall in place around them.

While there may be three signs sitting in the desert for the same company, the spirit, brand and vision of what that company is presently, still lives on. Those companies will continue to facelift and upgrade, but the vision was decided and grown long ago, and they continue moving along that path leaving the artifacts of yesterday’s decisions behind.